Recently, the Key Trademark Protection Committee of Guangdong Trademark Association issued a notice on carrying out the work of the 2024 Guangdong Province Key Trademark Protection List, jointly with relevant provincial industry associations, professional associations, and city (district) trademark associations to carry out the work of the 2024 Guangdong Province Key Trademark Protection List.

The protection list established by the Key Trademark Protection Committee of Guangdong Trademark Association aims to protect key trademarks registered in Guangdong Province where the domicile of the trademark registrant or the place of manufacture or sale of the product is located.

·Include in application

Trademarks that meet one of the following conditions and are in use can apply to be included in the protection list for key protection.

（1） Famous trademarks, including:

1. Well known trademark recognized by the China National Intellectual Property Administration or the former State Administration for Industry and Commerce;

2. A well-known trademark recognized by the people’s court.

（2） Old brand trademarks, including:

1. Trademark recognized as a time-honored Chinese brand;

2. A trademark recognized as a time-honored brand in Guangdong Province or other provincial-level time-honored brands.

（3） Geographical Indication Trademark;

Geographical indication certification trademarks or geographical indication collective trademarks approved for registration by the trademark administrative department of the State Council.

（4） Other trademarks that meet one of the following conditions:

1. The tax amount of goods or services using this trademark in the past 3 years ranks among the top in the same industry in Guangdong Province;

2. The goods or services using this trademark have a good reputation, and the value of this trademark ranks among the top in the industry in the trademark value evaluation work coordinated by the Guangdong Trademark Association;

3. In the process of operation, trademark brands that can bring significant economic benefits to owners or users, and whose brand value ranks among the top in the same industry in the high-value trademark brand evaluation work organized and coordinated by the Guangdong Trademark Association;

4. Serious infringement of trademark rights, including but not limited to copying, imitating, translating, counterfeiting, counterfeiting, and unfair competition.

·Continuation application

（1） The validity period of the certification document for the Guangdong Province Key Trademark Protection List is 3 years, calculated from the date of announcement. Trademarks included in the protection list shall submit an application for extension to the Commercial Insurance Commission within 6 months before their expiration date. The processing of continuation applications is the same as that of inclusion applications. The validity period for each extension is 3 years.

（2） The trademark applying for renewal should be a trademark that is included in the validity period until April 24, 2025.

The registrant or licensee of the trademark application.

Applicants can submit their applications between June 28, 2024 and September 27, 2024.

If an enterprise intends to apply for inclusion in the list of key trademark protection, it can consult ScienBiziP at 0755-2927 0808.

Official website link: https://www.gdta.com.cn/plus/view.php?aid=13180