On April 27th, ScienBiziP Group was invited to participate in a special training session on “Party Building and Enterprise Cultivation: Observing Trademark Risk Prevention Strategies and Solutions from Domestic and Foreign Brand Disputes” hosted by the Longhua District Intellectual Property Service Center of the Municipal Market Supervision Bureau and co organized by the Guangdong Electronic Digital Industry Association.

Liu Tianyi, a senior trademark consultant of ScienBiziP Group, attended the event and gave a deep sharing on the theme of “Trademark Risk Prevention Strategies and Solutions from Domestic and Foreign Brand Disputes”. He explained how enterprises can do a good job in trademark management and brand building, how to avoid and respond to trademark infringement risks in daily operations, and other related issues, bringing abundant knowledge to the attending entrepreneurs and business leaders.

Regarding the relationship between trademarks and brands, the risks faced by domestic and foreign trademarks, and risk prevention strategies, Liu Tianyi systematically explained how enterprises should learn, use, and abide by the law in brand building and trademark protection, helping them firmly establish the concept of the rule of law and enhance their ability to resist risks. Liu Tianyi stated that “before any new project is launched, the trademark comes first.” Enterprises should conduct comprehensive trademark registration and layout work, thoroughly avoid business and legal risks, and protect their legitimate rights and interests.
